Author: Sanjeev Roy

  • Would an HR Manager have handled Singur Better?

    Enough has been written about the Tata’s exit from Singur and I will not dwell on repeating this well chronicled episode.

    I would like to dwell on a completely different aspect of the issue. One that is linked to how the actual stakeholders (land holding farmers) saw in this issue their passport to exit the poverty of generations on one side of the fence and a denial of this passport on the other and on how to avoid a recurrence.

    Ownership of land carries with it meaning far deeper than just a physical asset with a certain value. No matter how barren or small this is, it is the farmer’s link to life, his generational legacy and a hope (albeit tenuous in the case of small holdings like in Singur) of a better life someday and some livelihood in perpetuity. It was possible for doubts to be put in people’s mind by the famous lady of Bengal because she used the following tactics very effectively:

    – Played on the deep rooted mistrust of the common man of  governments and big business

    – Played on the ‘perpetuity’ aspect of the loss

    – Raised doubts about whether the exit from poverty would happen in reality

    – Played on the deep rooted insecurity of giving up land

    So what are the lessons for the future? Assuming that in certain cases industrialisation or the creation of Special Economic Zones does represent a better future for the people who give up their land, how can such issues be avoided in the future?

    The HR Manager’s Approach

    Create an org structure that is larger than just the organisation. Include the support services, environment required and place their development within the ambit of activity.Everything else will automatically follow from here.

    – Communicate, communicate, communicate. Nothing like it to help build trust

    – The organisations responsible for the economic activity (private company or government body) should be in the field well before implementation. Make an effort to really know and understand the people, much like an HR Manager in a factory township. The final parties in the deal should be interacting with each other. Critical for fostering trust.

    – Look at the price being paid in a Compensation and Benefits fashion with fixed, variable, retention, long term benefits, retiral benefits perspective

    – Make the people part of the vision. Let them be stakeholders. Give them the option of actual stake.

    – Look at the displaced people as a pool of talent available for the functioning of the factory/economic zone. Here is an observation. The earlier village community was a more or less self sufficient entity with its own compliment of skilled labour and artisans to service the requirement of a particular cluster. So there would be a really good carpenter for every cluster of 3/4 villages, an iron-smith, a painter and so on. This group is in such demand in the big booming urban centres that villages are not left with many options. A Nano plant in Singur would have created a small but prosperous urban centre where such people would have found lucrative employment close to their homes.

    Do add on your own thoughts and ideas. Today is the Bloggers Action Day on Poverty and in the context of our country this seems an important issue to discuss.

    <a href=”http://blogactionday.org”><img border=”0″ src=”http://blogactionday.org/img/c22828e35bbbbd170004f0b51277ebbec99d976b.jpg” /></a>“>

  • Executive Vice President – Advertising – Mumbai

    The Organisation

    Our client is:

    – A Top 10 advertising network
    – Part of a global conglomerate with specific strengths in Asia
    – India has been a traditionally strong market for this agency
    – Agency had embarked 3 years ago on an ambitious plan of growth and restructuring which is now paying off. Size has doubled. new divisions have been acquired. Significant businesses have been added.
    – Now is the time for focus on product.

    The Candidate

    – Minimum 14 years experience of which 3/4 years in a business head position in advertising
    – Must have lead multi functional teams
    – Experience in career of leading large brands desired
    – Credentials must include the championing of great brand campaigns
    – This is a leadership position in the largest and most competitive market in India. Exceptional leadership abilities are being sought.
    – A passion for the product and love of the business is critical
    – Experience of pitching for and winning significant businesses desired

    Applying

    In the strictest confidence, write to – sanjeev@bullzi-inc.com or call Sanjeev Roy on = +919811110747

  • Regional Head – Mumbai for a leading Digital Agency

    Digital is beginning to move from being a side dish to centre of plate in advertising. The leaders of the advertising/communication business will be those who have mastered the digital medium and use the skills and knowledge of brand building and consumer understanding to build great brands.

    Our client’s business is based on this premise and is amongst the most successful businesses of the last decade. It is now part of a global conglomerate but continues its existence as a separate company. It has a pan India presence and the Mumbai office is over a year old with significant businesses to its credit.

    The Assignment

    – Profit centre head for the office

    – Growing the business and the reputation in the market

    – Leading a team of talented individuals

    – Providing the ‘brand’ perspective to solutions

    – Leading the Client Management function

    The Candidate

    – An advertising professional with 8-11 years work experience in the client servicing function

    – Understands the language of brands and knows  how communication plays a role in them

    – Has experience of working on significant brands and has proven client handling credentials

    – Has handled a  growing team for at least 5 years

    – Ideally handled new business pitches

    If you believe you are the person for this role and are ready to perform a bigger role, write to vidya@bullzi-inc.com or sanjeev@bullzi-inc.com. Alternatively call Vidya at +919322037070 or Sanjeev at +919811110747. Needless to say confidence will be maintained.

  • A year should have six months, better still four

    Here is a typical conversation between recently hired Bright Spark and Boss.

    BS, ‘I think I’m stagnating!’

    Boss, ‘What? You have been in this assignment for only 3 months!’

    BS, ‘Yes, it has already been 3 months and I am not doing anything new.’

    So BS is sent to meet HR Head.

    HRH, ‘ We have plans for you. Over the next one year we will groom you to take on higher responsibilities. In two years time you should be heading your own business unit’.

    BS, ‘ Two years? Jeez! I will be an old man by then!’

    So What Has Changed?

    1. True, the young have always been impatient, restless and definitely more fickle. This was always tempered by the steel of  the experienced and older majority at workplaces. However, in today’s world, where the demographics are sharply tilted in  favour of youth and workplaces have become increasingly younger, it is but natural that this restlessness and impatience will spill over in the workplace as well. It is not neccessarily a good or bad thing, it is just the way it is.
    2. Consider the rapidly changing landscape of products and technologies. Where the radio and TV had 30 years between them, the computer cum tv cum radio cum camera cum mobile phone and the voice only mobile have just five!
    3. Consider also, how Google, Wiki, Facebook (between 3 and 7 year old themselves) have changed the way we socialize, communicate and view our horizons. Now consider how Digg It and Twitter may well replace these. You are beginning to get a sense of the speed of the escalator we are on.
    4. Mr BS spends easily and has thus rollercoastered into a lifestyle ahead of the curve. He lives on loans and EMIs because he believes tomorrow will be a better  brighter day. So his happiness with a rise in pay is a function of when the new EMIs hit his bank account.
    5. Everything is operating at higher RPMs and more KMPHs. Especially in the context of our ‘developing’ country, new ideas, newer opportunities, new ways to spend money are being cranked up in this accelerating machine.
    6. The millenial employee is a product of this very machine.
    7. The concept of time has undergone a change and maybe the bosses, products of another century, have not noticed.

    New Measure of Time

    The traditional measure of time, in relation to employees, has been a year. In most jobs, for a majority of the young BSes, this represents a lot of days to feel you are going nowhere.

    If we could break this up into 2 or better still 3 parts then we could introduce a set of milestones that are always round the corner.

    • Self -development Milestones
    • KRA Milestones
    • Compensation Milestones
    • Growth Milestones

    The organisation would also benefit from having systems that will be more aligned to deliver, greater speeds and also provide more flexibility in business planning.It does not represent any increase in cost but certainly requires a lot more time invested in employee appraisal, feedback, compensation management and so on. This would have the positive effect of creating an environment where the employee sees, within the time frame of his attention span, growth for himself and positive intent from the employer.

    Sales people have lived with systems very similar to these for a long time now though it has usually been linked to only one parameter – sales and incentives. It is well documented that companies where incentives are paid out more frequently have found it easier to motivate and retain employees.

    Of course many of the basics about human nature have not changed. People will still prefer to work in an environment that is enriching and promises continuous growth. However, the understanding of time frames do require tweaking, to be more alligned to the new generation

  • Head- Talent Acquisition – Mumbai

    The Company

    India’s largest Learning and Development Company. Multiple locations. Different practices. Experiencing exponential growth with a vision of growing 10 times within 36 months.

    Expect employee base (current approx 650) to treble/quadruple over the same time period.

    The Talent Requirement

    – Across the spectrum, from entry level to Business Heads, Functional Heads.

    – Managing the pipeline on account of attrition and growth

    – Multiple channel expertise

    – Managing on boarding

    The Candidate

    – Experience of handling large volume talent acquisition programmes

    – National level exposure

    – Must be from services industry, financial services will be a distinct advantage

    – This is a leadership position and the candidate will be expected to handle Business Heads and manage their expectations

    – Experience between 8-12 years

    Prospects

    – Position reports to the CEO

    – Can grow into the company HR Head role.

    Write to sanjeev@bullzi-inc.com or vidya@bullzi-inc.com with your profile or call at 0124-4042994

  • Head – OD – Mumbai

    The Company

    India’s largest Learning and Development Company. Multiple locations. Different practices. Experiencing exponential growth with a vision of growing 10 times within 36 months.

    Expect employee base (current approx 650) to treble/quadruple over the same time period.

    The  OD Requirement

    – Leadership development and succession planning to manage this growth

    – Specific interventions as and when required

    – Evaluation of org structures with current and future in mind

    – Culture building

    The Candidate

    – MBA in HR from a reputed institute

    – Significant experience in OD, with proven credentials

    – Experience from the services sector will be a distinct positive

    – Someone who has learnt from the best, has executed a team’s plans and is now ready to be the leader responsible for the plans.

    – Experience between 8-11 years

    Prospects

    – Position reports to the CEO

    – Can grow into the company HR Head role.

    Write to sanjeev@bullzi-inc.com or vidya@bullzi-inc.com with your profile or call at 0124-4042994

  • HR Practitioner – Married But Available

    No, this not about me.
    No, this is not an ‘innovative’ job posting.
    No, there are no mistakes and it says exactly what it was meant to.
    Married but Available (MBA) is the second book in the series by Abhijit Bhaduri of the life and times of Abbey (http://www.harpercollins.co.in/BookDetail.asp?Book_Code=2108). In the first book titled Mediocre But Arrogant (yes, MBA and yes, it is a great insight), Abbey gets his MBA in HR from an institute in Jamshedpur. And starts his career at the bottom of the HR pile in a manufacturing company.
    This second book is about the first ten years of his work life. Outstanding read if you want to pick up some wonderful insights on HR from one of the leading HR thinkers in the country. The story is one that a lot of people will identify with – the insecurities, competitiveness with batch mates, failed/failing marriages, demanding bosses, neglected families etc. It is a story about the ‘corporate types’ from corporate India and wrapped within these threads are the author, Abhijit Bhaduri’s take on HR – the protagonist Abbey is an HR practitioner.  As he works through positions in the factory, to the Chairman’s strategy unit and an M&A, Abhijit touches upon some key HR issues that are worthy of debate.
    1.    Learn the ropes from Ground Zero
    –    Abbey, the MBA is posted in a small industrial township, learning people management at the shop floor. He resents it, wants to be in the corporate office and get himself a fancy designation. Sounds familiar? The lessons learnt on the shop floor are absolutely invaluable, that too under the guidance of someone with experience but no degree. Underlines the fact that there is no alternative for ‘Being there and doing that’.
    So it is absolutely necessary to be in the trenches to be a general or is that just an old fashioned notion in today’s world of email, best practices and technology?
    2.    Incentives can be two edged swords
    –    Abbey experiments by incentivising one worker for doing a dangerous job. Workers appreciate his gesture but a deluge of others all performing the same dangerous task follows it. This causes its own problem, as Abbey has to progressively reduce the incentive for the job. What started as a positive exercise rapidly degenerates into a dispute.
    If an incentive is being ‘misused’ in spirit but not technically what should be done?
    3.    Fairness has to be demonstrated even when you retrench someone
    –    Abbey is made responsible for a massive downsizing and restructuring exercise. Despite the bitterness, mistrust and unhappiness this move causes in the factory, Abbey never gives up on communicating clearly and consistently and genuinely trying to help the retrenched workers to rehabilitate.
    Is the future welfare of retrenched/downsized employees the responsibility of the company, specifically HR?

    Lets hear your views.

  • BullzI Rebuttal #4 – Which Job Offer should you accept?

    Chances are at some point of time in your career you have been at one end of it.

    New job negotiated, accepted, joining date fixed, team members met. Out of the blue comes this other opportunity. It is more enticing, either much more money, bigger responsibility, better employer brand, chance to work with dream team, better career path…whatever.

    As an employer you might have been left fuming at the employee for the last minute ditch. As an employee, it was gut wrenching but you did not want to take the wrong decision.

    {democracy:5}

    Please vote your choice and leave us your reasons in the comments box.

  • Regional Creative Director – Digital

    For a marketing communications company that is part of a large global comunication conglomerate.

    The company runs the relationship for an IT major globally. Singapore is the regional HQ where a capability for handling digital work is being set up.

    The incumbent will conceptualise and implement digital communication plans for this brand across different markets in the Asia Pacific region. Will set up a capability for implementing creative ideas within the agency and through various outsourced capabilities within and outside the network. Will report to the Regional Creative Director.

    Person is expected to have perfrmed the task of leading a creative team in the Digital communication domain. Must be an expert on the domain and be able to see and understand the trends. Strong strategic abilities, coupled with the ability to come up with unique ideas is the mix being sought. Needs to have a portfolio of work to demonstrate work done so far. Good communication skills, ability to lead a team, familiarity with the relevant production s/w are all essential skills being sought. Experience of not less than 5 yrs in the digital domain and an overall experience not less that 8 years would be ideal. The position will be based in Singapore.

    Remuneration will be global standard and commensurate with the experience and credentials of the candidate. Please write to – sanjeev@bullzi-inc.com or call him on +919811110747.

  • Executive Creative Director – Delhi

    If you have a great portfolio (must have lots of films), have nurtured and grown other talent and are passionate about advertising, this one is for you.

    You will be working at an agency that is globally renowned for its unique planning methods and great creative product. There is a clutch of businesses spanning FMCG, pet foods, auto ancillaries etc. that provide a great canvas for living up to the agency’s international reputation. You will have a team that is waiting for inspiration and motivation from a leader. It is about creating great work on existing brands and not just ‘proactive’ awards work.

    If you have done 9+ yrs and have led teams and have great work to show, please do not hesitate to call me at +919811110747 or email at sanjeev@bullzi-inc.com