National Head – Communication Planning

Location – Mumbai
Responsibility – National

One of the largest and fastest growing Media Agencies is on an aggressive path of gearing up to achieve its objectives of being the most admired and respected brands as well.
The agency has the advantage of being able to chart out its plans and strategies and implement without having to refer to ‘bosses’ in other markets for decisions. It is already a very large entity with presence across the country.
This agency is looking for the best talent that will provide the leadership now and into the future. A key position is that of a Communication Planning Head.
This is a role that will;
– Advice clients on how the promotion money needs to be distributed between various touchpoints, activation programmes. The logic, measurement metrics, ROI considerations…
– Serve as a focal point of the brand with various marketing services teams (in-house, outsourced).
– Drive knowledge on new media, consumer insights, category knowledge

The Person will also set up this practice within the agency system. Recruit, train, create best practices.
The position will administratively report to the President of the agency but functionally partner the President in realising the vision of the agency.

Some required skills/knowledge and qualities:
– Knowledge of various consumer touchpoints and their role in a marketing programme
– Knowledge of measurement tools for advertising expenditure
– Knowledge of media
– Insatiable curiosity about New Media, consumption habits of people, new tools of measurements
– Good with numbers
– Experience of driving strategic initiatives on large businesses successfully
– Outstanding communicator
– Mature, patient, creative

Please apply in the strictest confidence to sanjeev@bullzi-inc.com OR call him on +919811110747.